New Wells Fargo Public Relations Campaign Blows Up In The Bank’s Face

New Wells Fargo Public Relations Campaign Blows Up In Their Face As Bank Fraud Scandals Continue To Plague The Bank


Wells Fargo Public Relations
Former Wells Fargo CEO John Stumpf crashed the Wells Fargo Stagecoach

A new multi-million dollar Wells Fargo public relations campaign is a bust. The new campaign featuring the slogan, “Established in 1952, reestablished in 2018″ is not installing confidence in the public. Wells Fargo deposit holders and investors continue to flee the bank due to the multiple bank fraud scandals.
The bank has been forced to pay billions of dollars in fines since 2016. The scandals are now having an effect on Wells Fargo’s earnings.
The bank has put forth efforts to move past its fake accounts scandal. However, the bank continued to announce new fines levied against it for yet more bank scandals.
In the first quarter, Wells Fargo confirmed that it was facing a $1 billion fine over its mortgage lending and auto insurance abuses. To no one’s surprise, this fine weighed heavily against the bank’s first-quarter earnings.
And now, the latest earnings report showed these scandals continued to weigh on the bank’s earnings in the second quarter this year.

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